Mistral Solutions Pvt. Ltd.
1. What are the top 3 innovative trends Mistral sees in
New domains and applications with high growth potential are
continuously emerging in the ESDM space. Some of these markets
where we can expect to see significant growth and focus are:
personal mobile devices; which are becoming more versatile,
powerful and application rich. Technology is also getting more
advanced and intuitive in automotive, industrial, defense and
consumer electronics segment. So you have more powerful and
complex SoCís with lower power consumption.
2. What part does India play in the overall technology and
marketing strategy of Mistral?
Mistralís product design services in the embedded domain cater
to product developers across the globe from different
verticals. In India, Mistral specifically focuses in the
Defense and Homeland Security segment. Mistral is a well-known
and trusted partner for Indian DRDO laboratories, supporting
them in their system engineering and programs for RADAR,
SONAR, Avionics, Telemetry, Electronic Warfare, and NAVAL
3. With the Government of India giving complete support to
the manufacturing ecosystem, in terms of various policies,
what is the stand taken by Mistral?
Doing business in India is still a nightmare with all the
rules, regulations and harassment from dozens of agencies. A
lot of bandwidth, cost, focus and resources get wasted for the
wrong reasons. While the Indian government is talking about
giving complete support to the manufacturing ecosystem, there
has not been any reflection of this focus in the Union Budget
2012-13 announced in March this year. We hope that the much
awaited National Electronics Policy is forward looking and
offers more benefits for the Electronic Systems Design and
Manufacturing in India.
4. What are the critical challenges facing companies
looking to develop or expand existing semiconductor companiesí
operations in India?
The only operations in India are design. There is no
manufacture. This could be because of restrictive policies and
lack of infrastructure.
5. How do you place the competency of Indian product
companies as compared with MNCs?
The key strength of Indian companies lies in designing or
realizing a product concept. As a nation, we need to build our
skills in the areas of product conceptualization and
marketing. We lack exposure to global product development
6. What would be the key market drivers in 2012?
For Mistral, it would be new designs based on latest
generation silicon in the market, more handheld & wireless
gadgets, smart devices and growing requirements from Indian
defense and homeland security.
7. How do you see the Indian engineering education
scenario? What do you think are its strengths?
The Indian engineering education has a long way to go in terms
of meeting the industry demands. Having said this, the changes
undertaken by the academicians in modifying the curriculum and
content of the engineering courses is worth mentioning. From
increased focus on industry interactions, practical exposure
and bringing the syllabus up-to-date, the students have been
given the opportunities to get a glimpse into the industry
during their courses.
The key strengths would be the focus on innovation through
research and practical experiments and projects. Inculcated at
the foundation, students will be capable of incorporating
research and development into their day-to-day life, leading
to higher productivity and effectiveness in the work place.
8. How does your company plan to leverage the unique needs
of India in the various market verticals?
Mistral has over the years moved up the value chain and
positioning itself as complete product engineering company. We
have already moved away from doing parts of hardware, firmware
or middleware to having the ability and mindset to focus on
entire product development involving innovation, product
architecture and envisaging product use case scenarios.
9. How is the regulatory environment in India impacting the
Indian semiconductor industry?
The Union Budget 2012-13 did not reveal any direct policy
changes that affect the semiconductor industry in India.
Faster refund of service tax and increase in service tax to
12% affects the overall services sector, including the
software services or the IT sector. As mentioned earlier, we
hope that the much awaited National Electronics Policy is
forward looking and offers more benefits for the Electronic
Systems Design and Manufacturing in India. The regulatory
agencies in other countries are service oriented and guide you
in case of any mistakes. Here you can expect harassment from